About the Piaggo
The Piaggio Ape is a classic Italian three-wheeler, converted into a fully branded mobile shop or sampling unit. Its compact size means it can get into spaces a full-size van can't - pedestrianised streets, tight retail parks, festival walkways - while its distinctive shape and colour make it impossible to miss.
With space to display products, serve customers or hand out samples, it's built for brand activations, product launches, retail pop-ups and street sampling campaigns. Full exterior branding turns it into a moving billboard, and its size makes it easy to position exactly where footfall is highest.
